Handmade with love
We are a small homegrown brand, obsessed with attention to detail.
All our pieces are designed and produced in Dubai, providing our community and beyond with accessible modest wear for your every need. We currently only accept UAE orders, but have plans for expansion soon إن شاء الله
Our Mission
Highlighting the beauty in simplicity through making well-crafted modest wear contemporary and accessible, while preserving our values.
Revering Modesty
يٰۤـاَيُّهَا النَّبِىُّ قُلْ لِّاَزۡوَاجِكَ وَبَنٰتِكَ وَنِسَآءِ الۡمُؤۡمِنِيۡنَ يُدۡنِيۡنَ عَلَيۡهِنَّ مِنۡ جَلَابِيۡبِهِنَّ ؕ ذٰ لِكَ اَدۡنٰٓى اَنۡ يُّعۡرَفۡنَ فَلَا يُؤۡذَيۡنَ ؕ وَكَانَ اللّٰهُ غَفُوۡرًا رَّحِيۡمًا 33:59
quality fabrics
Having a sustainable wardrobe starts with investing in staples that can be worn severally and stand the test of time. We prioritise quality fabrics, allowing our pieces lasts through several washes and wears guaranteeing longevity, reducing your need to constantly buy new pieces.
Our Values
Quality
Assuring quality in our clothing and beyond.
accessibility
Providing value modest essentials within reach.
sustainability
Consciously made pieces in small batches.
Community
Connecting as we go through our modesty journeys.
modesty
Striving towards upholding our values as muslimahs.
style
Appreciating the beauty in simplicity.